Jollibee — ~1,500 locations

38.3%

of customer reviews mention operational issues

The #1 complaint: Speed (20.8% of reviews)

24
locations audited
12
US metros
120
reviews classified
4
avg Google rating

National Audit Methodology

24
locations audited
12
US metros covered
11
states represented
120
reviews classified

Markets Sampled

New YorkLos AngelesChicagoHoustonPhoenixAtlantaSeattleDenverPortlandSacramentoCharlotteColumbus

States

AZ, CA, FL, IL, NJ, NV, NY, ON, PA, TX, WA

How we collected this: We searched Google Places across 16 major US metro areas, selected 24 geographically diverse locations, and analyzed 120 customer reviews. These locations represent 49,138 total Google reviews. Complaints were classified using keyword pattern matching across 4 operational categories. This is a representative national sample — the same patterns appear consistently across markets.

Complaint Breakdown

SpeedWait time complaints
20.8%
CapacityPeak-time breakdown
12.5%
AccuracyOrder errors
2.5%
QualityFood quality issues
2.5%

What Their Customers Are Saying

Real reviews from Google — unedited

Speed

Yet I had to wait 10 minutes for a three piece combo that was not hot

New York, NY

Accuracy

I also saw multiple customers come back to say an item was missing from their order

Chicago, IL

Capacity

This location gets very busy which can be overwhelming to staff

Jacksonville, FL

Quality

I would definitely not recommend this restaurant - highly overpriced, unprofessional staff, and not fresh tasting, bland food

Jollibee

Accuracy

I frequently encounter problems with this location, even when ordering through DoorDash—items are often missing or the wrong order is prepared

Houston, TX

Speed

I was told to wait 10-15 minutes, so I thought they were making a fresh batch or something

Jersey City, NJ

Speed

Go sit down and wait not 10, not 15, not 45

Chicago, IL

Speed

Went in at around 3pm so no lunch or dinner rush but had to wait 45-60 minutes for food

Bloomingdale, IL

Location-Level Breakdown

92%
of sampled locations show complaints
65%
avg complaint rate in worst 30% of locations
22/24
locations with operational issues

If this pattern holds across your 1,500 locations, an estimated 1,380 locations are generating operational complaints right now.

LocationRatingReviewsSpeedAccuracyCapacityQuality
Jollibee
Tukwila, WA
4.22,85460%20%
Jollibee
Chicago, IL
4.11,25560%20%
Jollibee
New York, NY
4.23,44020%40%
Jollibee
Edison, NJ
3.72,50720%40%
Jollibee
Chicago, IL
3.21,87540%20%
Jollibee
Houston, TX
41,67140%20%
Jollibee
Jacksonville, FL
4.24,07020%40%
Jollibee
Tacoma, WA
484320%40%
Jollibee
Las Vegas, NV
4.11,28420%20%
Jollibee
Jersey City, NJ
4.31,01620%20%
Jollibee
Ajax, ON
4.11,80740%
Jollibee
Pinellas Park, FL
4.23,06140%
Jollibee
4.34,03920%20%
Jollibee
Bloomingdale, IL
3.479040%
Jollibee
Philadelphia, PA
3.82,09020%
Jollibee
Los Angeles, CA
4.22,32320%
Jollibee
Mississauga, ON
41,14720%
Jollibee
467020%
Jollibee
Houston, TX
4.24,19620%
Jollibee
East Rutherford, NJ
3.986520%
Jollibee
Los Angeles, CA
4.31,60020%
Jollibee
Las Vegas, NV
4.41,87720%
Jollibee
Chandler, AZ
4.12,949
Jollibee
Missouri City, TX
4.1909
Bottom 30% — highest complaint concentration

What This Costs Jollibee

$906M

estimated annual revenue at risk from operational complaints

1,500
locations
172,350
affected orders/day
38.3%
complaint rate
30%
churn after bad exp.

Based on 300 orders/day/location, $12 avg ticket, 30% churn rate, and 4 annual visits. Industry estimates from QSR Magazine & Deloitte.

How Curbit Fixes This

+33%
Goldilocks Rate
CAVA
Orders delivered at the perfect moment
+30%
Kitchen Throughput
Dave's Hot Chicken
More orders through the same kitchen
+35%
Speed of Service
Caliber Fresh Grill
Faster without sacrificing quality
0.2★
Google Rating Lift
Avg across customers
Measurable brand health improvement

Next Step

See What's Behind the Numbers

We see the problem in your public reviews. Let us quantify it.

Quote Time Analysis
Quoted vs. actual performance across every location
🎯
Goldilocks Rate
What % of orders arrive at the perfect moment
📊
Capacity Intelligence
Where throttling costs you orders during peak
💰
Revenue Impact
Guest attrition and throughput loss, quantified

“We'll benchmark it. We'll show you the problem. We'll show you the improvement.”

Toast / Square / Olo — one connection
Results in days, not months
No hardware required
Request Your Assessment

Curbit has delivered assessments for brands processing 50,000+ orders/day