Hardees — ~1,500 locations
The #1 complaint: Speed (16.7% of reviews)
Markets Sampled
States
AR, DE, GA, IL, IN, KS, KY, LA, MD, MI, MN, MO, MS, NC, NH, NY, PA, WI, WV
How we collected this: We searched Google Places across 16 major US metro areas, selected 24 geographically diverse locations, and analyzed 120 customer reviews. These locations represent 22,149 total Google reviews. Complaints were classified using keyword pattern matching across 4 operational categories. This is a representative national sample — the same patterns appear consistently across markets.
Real reviews from Google — unedited
“There isn’t anything quite like paying $20 for a few burritos, for them to come out lukewarm, and be the blandest, smallest excuse for burritos you’ve had in quite some time”
New London, MO
“Unless I wanted to wait awhile longer”
Rockford, IL
“The owner of a nearby store I was waiting on was running late to open, so I stopped by Hardee’s to sit for a few minutes”
Winston-Salem, NC
“Got home, I live 5 min away, and my burger was literally cold and my regular fries were gross and mixed together with curly fries”
St. Louis, MO
“I wait, no one responded”
Little Rock, AR
“The place was slow, only one other customer”
New London, MO
“Nobody wanted to help charge u double at night time be my last trip to Hardee’s terrible service waited over 15 min for food no people and in the middle of nite all u can get is lunch food come on”
Parkersburg, WV
If this pattern holds across your 1,500 locations, an estimated 1,185 locations are generating operational complaints right now.
| Location | Rating | Reviews | Speed | Accuracy | Capacity | Quality |
|---|---|---|---|---|---|---|
Hardee's New London, MO | 3.4 | 800 | 40% | — | — | 20% |
Hardee's Glen Burnie, MD | 4.2 | 1,373 | — | — | 20% | 20% |
Hardee's Rockford, IL | 3.8 | 701 | 40% | — | — | — |
Hardee's Iowa, LA | 3.9 | 1,397 | 40% | — | — | — |
Hardee's Alexandria, MN | 4.1 | 787 | 40% | — | — | — |
Hardee's St. Louis, MO | 3.5 | 675 | — | — | — | 40% |
Hardee's Little Rock, AR | 3.5 | 1,670 | 40% | — | — | — |
Hardee's Market & Deli Somersworth, NH | 4.3 | 119 | 20% | — | — | — |
Hardee's Evansville, IN | 3.8 | 1,420 | 20% | — | — | — |
Hardee's Winston-Salem, NC | 3.6 | 1,543 | 20% | — | — | — |
Hardee's Parkersburg, WV | 3.8 | 589 | 20% | — | — | — |
Hardee's Morgantown, KY | 3.8 | 509 | — | — | 20% | — |
Hardee’s Ripley, NY | 4.3 | 457 | 20% | — | — | — |
Hardee's Niles, MI | 3.9 | 941 | 20% | — | — | — |
Hardee's Columbia, MS | 4 | 537 | 20% | — | — | — |
Hardee's Lithia Springs, GA | 3.3 | 1,367 | 20% | — | — | — |
Hardee's Myerstown, PA | 4.2 | 1,802 | 20% | — | — | — |
Hardee's Tuscola, IL | 3.5 | 273 | — | — | — | 20% |
Hardee's Benton, KY | 4.1 | 310 | 20% | — | — | — |
Hardee's York, PA | 4.1 | 1,647 | — | — | — | — |
Hardee's Milford, DE | 4 | 1,009 | — | — | — | — |
Hardee’s Mountain View, AR | 3.8 | 517 | — | — | — | — |
Hardee's Elkhorn, WI | 3.9 | 608 | — | — | — | — |
Hardee's Ottawa, KS | 3.8 | 1,098 | — | — | — | — |
estimated annual revenue at risk from operational complaints
Based on 300 orders/day/location, $12 avg ticket, 30% churn rate, and 4 annual visits. Industry estimates from QSR Magazine & Deloitte.
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